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Output details

19 - Business and Management Studies

Output 8 of 461 in the submission

Article title

A cultural exploration of consumers’ interactions and relationships with celebrities

Type

D - Journal article

DOI

Title of journal

Journal of Marketing Management

Article number

n/a

Volume number

n/a

Issue number

n/a

First page of article

ISSN of journal

0267-257X

Year of publication

2013

URL

Number of additional authors

Additional information

Interdisciplinary

Cross-referral requested

Research group

E - Networks, Knowledge and Strategy

Proposed double-weighted

Double-weighted statement

Reserve for a double-weighted output

Non-English

English abstract