Output details
26 - Sport and Exercise Sciences, Leisure and Tourism
Sheffield Hallam University
Article title
Leveraging sponsorship to achieve consumer relationship objectives through the creation of 'marketing spaces': An exploratory study
Type
D - Journal article
Title of journal
Journal of Marketing Communications
Article number
-
Volume number
n/a
Issue number
-
First page of article
1-16
ISSN of journal
1466-4445
Year of publication
2012
Number of additional authors
1
Additional information
-
Interdisciplinary
-
Cross-referral requested
-
Research group
None
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-