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Output details

36 - Communication, Cultural and Media Studies, Library and Information Management

London Metropolitan University

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Chapter title

Understanding the “Jackpot Market”: Media, Marketing and the Rise of the American Teenager’

Type
C - Chapter in book
Publisher of book
OXFORD UNIVERSITY PRESS
Book title
The Changing Portrayal of Adolescents in the Media Since 1950
ISBN of book
9780195342956
Year of publication
2008
Number of additional authors
-
Additional information

This chapter and the collection in which it appears were produced as part of a research project, ‘The Changing Portrayal of Youth in American Popular Media’, organised and funded by the Annenberg Public Policy Center, University of Pennsylvania, USA.

Interdisciplinary
-
Cross-referral requested
-
Research group
None
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-