Output details
19 - Business and Management Studies
University of Bradford
Article title
Building brand value online: exploring relationships between company and city brands
Type
D - Journal article
Title of journal
European Journal of Marketing
Article number
-
Volume number
46
Issue number
7/8
First page of article
1013
ISSN of journal
0309-0566
Year of publication
2012
URL
-
Number of additional authors
2
Additional information
-
Interdisciplinary
-
Cross-referral requested
-
Research group
A - Centre for Research in Organisations and Work (CROW)
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-