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19 - Business and Management Studies

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Article title

Behemoths at the gate: How incumbents take on acquisitive entrants (and why some do better than others)

Type

D - Journal article

DOI

Title of journal

Journal of Marketing

Article number

Volume number

Issue number

First page of article

ISSN of journal

0022-2429

Year of publication

2011

URL

Number of additional authors

Additional information

Interdisciplinary

Cross-referral requested

Research group

None

Proposed double-weighted

Double-weighted statement

Reserve for a double-weighted output

Non-English

English abstract