Output details
19 - Business and Management Studies
University of Leeds
Article title
Does Accommodating a Self-Serving Partner in an International Marketing Alliance Pay Off?
Type
D - Journal article
Title of journal
Journal of Marketing
Article number
-
Volume number
74
Issue number
6
First page of article
77
ISSN of journal
0022-2429
Year of publication
2010
URL
-
Number of additional authors
2
Additional information
-
Interdisciplinary
-
Cross-referral requested
-
Research group
None
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-