Output details
34 - Art and Design: History, Practice and Theory
Coventry University
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Chapter title
Designing for everyone, one person at a time
Type
C - Chapter in book
Publisher of book
Springer Verlag
Book title
The Silver Market Phenomenon: Business Opportunities in an Era of Demographic Change
ISBN of book
978-3642143373
Year of publication
2010
URL
-
Number of additional authors
-
Additional information
This book has a series of contributions surrounding product and market opportunities associated with an ageing population. The paper introduces the subject of empathetic design and the concept of empathetic horizons. Two techniques are proposed to address the need to empower people's everyday experiences through their interaction with products. The first is to involve real people associated with the audiences for the products and the second is empathetic modelling for designers to put themselves in the shoes of others when they design.
Interdisciplinary
-
Cross-referral requested
-
Research group
None
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-
