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I Need Some Meaning I Can Memorise (The Invisible Pull)

My installation for dOCUMENTA (13), Kassel, Germany, entitled ‘The Invisible Pull …’, was the central artwork of the Kunsthalle Fridericianum; the main exhibition space. With ‘The Invisible Pull …’ there was nothing for the viewer to see – only a prevailing breeze that was intended to draw viewers into the space. Despite its minimalist sensibility, the work necessitated 5 years of expensive engineering to develop – industrial design being a key tool in the realisation of the work. ‘The Invisible Pull …’ turns on a polemic that challenges the pervading tendency to produce artworks that can easily be commodified - interrogating value, function, and cost within contemporary art, by making an installation out of an ephemeral experience. The work received extended critical attention in international press, including: Rachel Spence, ‘Creativity is a Breeze: Ryan Gander’, Financial Times, (6th July, 2012); Karen Wright, ‘In the Studio: Ryan Gander’, The Independent, (4th August, 2012); Adrian Searle, ‘dOCUMENTA (13): Mysteries in the Mountain of Mud’, The Guardian, (11th June, 2012); Gregory Volk, ‘Letters from dOCUMENTA’, Art in America, (June 2012); Jonathan P Watts, ‘Ryan Gander’, Frieze, 150, (October, 2012); and Alex Farquharson and Kaelen Wilson-Goldie, ‘dOCUMENTA (13)’, Frieze, (September, 2012).