Output details
12 - Aeronautical, Mechanical, Chemical and Manufacturing Engineering
Cranfield University
Article title
An investigation into traveler preferences and acceptance levels of airline ancillary levels
Type
D - Journal article
Title of journal
Journal of Air Transport Management
Article number
0
Volume number
33
Issue number
-
First page of article
12
ISSN of journal
0969-6997
Year of publication
2013
URL
-
Number of additional authors
1
Additional information
Ancillary revenue generated $27 billion for the global airline industry in 2012 but there has been little academic research generated in this area to date. This research on ancillary revenue was carried out for SITA, a leading specialist in the commercial side of air transport communications and IT. Contact: Andrew Sleath, Andrew.Sleath@sita.aero. The work was highlighted in a summation in the China Daily (http://epaper.chinadailyasia.com/pools/2-20110520-015.pdf), the significance being that new revenue streams for financially distressed airlines could yield sustained profitability.
Interdisciplinary
-
Cross-referral requested
-
Research group
A - Aerospace Engineering
Proposed double-weighted
No
Double-weighted statement
-
Reserve for a double-weighted output
No
Non-English
No
English abstract
-
