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Output details

19 - Business and Management Studies

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Output title

Differentiating brand assets from goodwill assets: The artefact based approach to the accounting recognition of marketing related assets

Type

E - Conference contribution

DOI

Name of conference/published proceedings

Canadian Academic Accounting Association (CAAA) Annual Conference, May 2008

Volume number

Issue number

First page of article

ISSN of proceedings

Year of publication

2008

URL

Number of additional authors

Additional information

Interdisciplinary

Cross-referral requested

Research group

None

Proposed double-weighted

Double-weighted statement

Reserve for a double-weighted output

Non-English

English abstract