Output details

34 - Art and Design: History, Practice and Theory

Output 8 of 47 in the submission

Article title

Changing affective content in brand and product attributes

Type

D - Journal article

DOI

Title of journal

Journal of Product & Brand Management

Article number

Volume number

Issue number

First page of article

ISSN of journal

1061-0421

Year of publication

2009

URL

Number of additional authors

Additional information

Interdisciplinary

Cross-referral requested

Research group

None

Proposed double-weighted

Double-weighted statement

Reserve for a double-weighted output

Non-English

English abstract