Output details
15 - General Engineering
University of Cambridge
Exploring the process of whole system design
This novel design process that sought to uncover the potential for improved system performance if design was not broken into separate sub-system problems was applied to a prototype car for Morgan which was launched at the Geneva Motor Show 2008 (www.carmagazine.co.uk/News/Search-Results/First-Official-Pictures/Morgan-LIFECar/). Based on the novel process, the vehicle was modelled as achieving 178 mpg (equivalent) while still being a genuine sports car (reference Mr Charles Morgan, CEO, ID_in_audit_file@morgan-motor.co.uk ). Insights have since been used by the author to support other projects including design of a 280 mpg vehicle (reference Mr Spowers, CEO, ID_in_audit_file@riversimple.com).