Output details
15 - General Engineering
University of Southampton
Effect of questionnaire length, personalization and reminder type on response rate to a complex postal survey: randomized controlled trial
Significance of output:
This is the first quantitative paper from the EPSRC iConnect project (EP/G00059X/1), a £2.25 million multi-institutional consortium grant running from May 2008 until November 2013 in which Preston is the Principal Investigator. iConnect is undertaking a population level evaluation of the travel, environmental and physical activity impacts of engineering interventions to promote walking and cycling. It is therefore vital to design cost-effective survey tools and the finding from this paper are influencing the monitoring and evaluation being undertaken both in the UK (e.g. Department for Transport (contact: Catherine.De_Marco@dft.gis.gov.uk) and Sustrans (contact: Andy.Cope@sustrans.org.uk)) and overseas (e.g. Korea – contact ykown@koti.re.kr).